Evaluation of prospects for the development of e-commerce in Uzbekistan

Authors

Keywords:

e-commerce, digital economy, innovative development model, PESTEL analysis, internet coverage, electronic payment systems, logistics infrastructure, artificial intelligence, green logistics, legal framework

Abstract

the article examines the prospects for e-commerce development in Uzbekistan. Using the innovative

 

development model and PESTEL analysis, it explores political, economic, social, technological, environmental, and

 

legal factors. Uzum Market illustrates innovative trends and consumer demands. Strategies involving AI and green

 

logistics are proposed for further growth.

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Published

2026-07-03

How to Cite

Makhmudov Lazizbek Ubaydullo ugli. (2026). Evaluation of prospects for the development of e-commerce in Uzbekistan. THE INNOVATION ECONOMY, 3(2). Retrieved from https://ojs.qmii.uz/index.php/ej/article/view/1517

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Section

RAQAMLI IQTISODIYOT